Online Course - Social Media Training for Hair Salons

Using social media to build your salon's reputation, stay connected with clients and book more appointments

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Do you run or work in a salon?

Now more than ever is the time to stay engaged with your client base, build your salon's reputation locally and book more appointments.

This online course will teach you all about how to use social media to target current clients and potential new clients in the right way and ensure you get your message in front of them - even if they aren't following you on social media.

This includes how to run Instagram ads, Facebook ads and how to use visual platforms like Snapchat and Pinterest to engage current and potential customers.

How more than ever is a time to invest in your knowledge and use platforms like social media to hit the ground running when we come out of the pandemic.

This is your first step to becoming a social media marketing pro.


We're providing a special offer to support our business community through these tough times.

50% OFF using HALFOFF coupon when you checkout.


The Social Media Salon


Welcome to The Social Media Salon Online Course

In this course we will teach you how to harness the power of your online presence to maintain your salon's reputation with current clients as well as build your client base. We explore the best ways to use your Facebook, Instagram, Snapchat, Pinterest and Twitter channels. The modern world moves quick, gone are the days of flyer distribution, but now with everyone glued to their phones and addicted to social media, you can get a slice of the digital marketing action by putting your salon in front of them.

Together in this course we will create eye-catching images and engaging video content you can use across your salon's social media profiles. We will help you with how to use Instagram advertising and Facebook advertising to target current clients and potential new clients, including step-by-step guides (it isn't as scary as it sounds!).

We will also be added new modules every month and it is a one-off payment for the course, so no need to pay extra to access the new modules - they will automatically be added to your account.

Scroll down to view the full course curriculum.

Enroll now to learn the best industry tips and tricks from the experts. Welcome on-board!

For £144 you will receive:

  • 12 educational video (accessed anywhere, anytime)
  • Step by step guides on how to run Instagram ads and Facebook ads
  • Video tutorials on how to use platforms such as Snapchat and Pinterest
  • Quizzes at the end of each course video (just to make sure you were paying attention!)
  • Cheat sheets for each platform which can be printed for your back office (a nice little reminder)
  • Printable PDFs with tips, tricks and dimensions for social media content (handy when creating assets)
  • New modules added every month
  • Full lifetime access to all educational videos (share them with new team members when they join) and no need to pay extra when new modules are added
  • Access on mobile and PC
  • Certificate of Completion


"I did want to let you know I thought that the training was brilliant. There is so much more to digital that I didn’t even know about! I came away from the training excited to implement new ideas to our website, Facebook and Instagram."

- Helen Bulman, Spa Director, Acresfield Health Club & Spa

Your Instructor


Dan Spicer
Dan Spicer

Over the last 10 years Dan has trained thousands of salon owners and stylists across the country on the latest social media techniques to drive their businesses.

Dan is a director at Ventura Social, a social-first digital marketing agency with a number of clients across the hair and beauty industry. More recently Dan has worked with hundreds of salons in the L'Oreal network across the Redken, Pureology and Kerestase stocked salons.


Frequently Asked Questions


When does the course start and finish?
The course starts when you enroll and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and if you've completed less than 50% of the course we will give you a full refund.
Who is this course for?
You should have a business need for digital marketing - either as someone who owns a salon, is self employed or a manager of a salon. This course is also suitable for freelance or mobile hair stylists looking to extend their client base!

Get started now!



The Social Salon is brought to you by The Ventura Group

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